Design for People, Results for Business.
Our methods are a fusion of strategy and jaw-dropping design...or as we say, it's a bit of math, a bit of magic. From iOS and Android apps to B2C eCommerce to internal platforms, our approach scales to make any experience work for the user and the business. Here's what we're good at...
Strategy & Research
Digital Research & Strategy
In today's economy, it's not about big or small, it's about fast or slow. If you're not consistently putting out new features, or launching new services, you are falling behind.
From business strategy to stunning design and crisp development, we test, validate and accelerate your new features or start up into market.
- Test & Iterate with Customers
- Bring Revenue Generation to Market
- Leap Past Competition
- Attract & Retain New Customers
- Direct to Consumer Strategies
- Build Innovative Capacities
The experience of personalization.
The experience of personalization.
The business challenge was to reduce high requisition costs. For users, the problem was a perceived lack of transparency about the costs and pricing of flights.
The design strategy to deploy creative data science to "unleash" big data for our users. Additionally, the design centered on anticipatory user experience (right moment, right time) and mobile-first data visualizations.
The results included organic repeat boost, conversion uptick, NPS lift for 80 million+ user base across 120 countries, accounting for billions of searches and tens of millions of transactions.
A STRATEGIC ADVANTAGE
Regardless of your industry, having a well-crafted website for your company is a strategic asset for your company.
From Fortune 500 to nonprofits, we design and code stunning and scalable websites to generate new business, excite employees and give your company the digital advantage it deserves.
- Boost listing in Google search results
- Ease to use on any device
- Increase leads and contacts
- Attract new employees
- Stand apart from competition
- Generate new revenue (sales & eCommerce)
The experience of disruption.
The business problem challenge was to reduce extensive administrative efforts and to build online inheritance experiences to capture new audiences.
The Makery partnered with leading law experts from Stanford University to use human-centered design to build a new type of legal experience: HeirFi.
From concept, design to code, The Makery designed and partnered with this cutting edge startup that is disrupting the inheritance marketplace.
Front End Development
The front end or User Interface at your company shouldn't be a strain, soaking up precious development resources.
The Makery delivers stunning and scalable upgrades to your user interface. We collaborate with your team to design, code and deliver a state-of-the-art front end to power your platform for years to come.
- Stunning look and feel
- Use developers for features, not Maintenance
- UI scales alongside growth your company
- Give sales team something sizzling to demo
- Invest now for no tech debt later
- React, Angular expertise
The Experience of a New Language
To connect in the experience economy, you need to speak your users language. Often, the language is that of design - a blend of ascetics, ease-of-use, and ethics.
Through customer evaluations, visioning exercises, front end development and stunning UI design, Shutterstock achieved a bold new language to communicate with its customers.
A design system that scales efficiency and gracefully, perfectly connecting with the ethics and efficiencies designer in the new experience economy.
Frequently Asked Questions
Have you worked with clients to help improve the ideation phase and the overall flow of requirements from product management to UX teams?
Yes. Our team has extensive “in-house” and “client-facing” experiences. Collectively, we’ve shipped hundreds of digital experiences and our ability to provide feedback on organizational and process is a unique perspective and brings additional value beyond design services.
Have you worked with a client to augment their existing UX team for a period of time to help improve the overall UX of the product? If so, was the client able to be self-sufficient as a result of their UX team output/velocity being improved as a result of your firm’s work?
Yes, an estimated 50% of our collaborations with existing design teams. Often, these are an acceleration to new feature development in addition to teaching skills and experiences to team members.
Self-sufficiency is a relative term - in some cases, after a collaboration, our recommendation was to divert resources to a full-team, in-house team. In many instances, a continuation of our collaboration was continued simply because of the spike in business performance of the digital product because of the improved UX/UI.
Have you had experience working with a client to retrofit a new UX on top of an existing product while the product was being actively developed? If so, how did you approach the problem of defining the new UX so that it could be implemented gradually so that new feature development could continue in parallel?
Yes. This happens nearly every project, with the rare exception of a bringing a “new to world” concept to market. Philosophically, the bias should be towards progress over perfection, new experiences over consistency. That said, managing potentially disparate experiences needs to be evaluated on a case-by-case basis, with discussion of impact to users, business outcomes and velocity forecasting. Again, as our designers have extensive in-house design work, the evolution of multiple experiences, and the strategy to build cohesion, is a well-developed design muscle for The Makery.
Have you had experience with designing best practice processes and workflows for optimizing the efficiency of UX ideation, mock creation, validation and delivery into product?
Yes, that is a core service we provide. Both as a company and staff, we have design and delivered from concept to code for the world’s top tech companies, including hundreds of apps, features, new platforms and optimizations in a wide spectrum of digital experiences. ‘
Does your firm have experience using Invision, our UX design team’s primary tool?
Yes. Our level of experience would be mastery. Additionally, we have advanced understanding of existing and emerging design tools. Evangelizing and offering recommendations on new systems and tooling is critical to the success of every collaboration.